App growth in APAC: What senior industry leaders told us
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83%
of marketers lack full confidence in attributing installs to the correct source
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67%
agree privacy regulations have created measurement blind spots costing real money
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36%
say scaling acquisition without increasing costs is their #1 challenge
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Top challenges senior leaders are tackling:
- Scaling acquisition efficiently.
- Attribution blind spots.
- Privacy regulations costing real money.
- Fragmented measurement across channels.
- AI adoption is advancing, carefully.
- Deep linking’s untapped potential.
Download now to find out:
- Why 36% of senior leaders say scaling acquisition without increasing costs is their biggest challenge, and what high-performing teams are doing differently
- How privacy regulations are creating measurement blind spots that 67% of marketers say have cost their companies real money
- Why 83% of marketers lack full confidence in their attribution data, and which measurement approaches are gaining traction
- Where teams are using deep linking most effectively for onboarding and ad performance, and where they’re missing retention opportunities
- How AI adoption is advancing carefully, with end-user trust, brand safety, and workflow integration as the key barriers to unlock
- APAC specific benchmarks on channels, unified measurement, and privacy centric solutions you won’t find anywhere else
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