Sitecore Value Proposition & Go To Market:
Portfolio Overview, Use Cases & Key Messages
DEFINITION TIME: DIGITAL EXPERIENCE PLATFORM (DXP)
A Digital Experience Platform (DXP) is a sophisticated software framework designed to provide, manage, and optimize digital experiences across a broad range of digital touchpoints. A DXP integrates and coordinates a variety of technologies to ensure seamless, cohesive, and personalized customer experiences. This platform is typically used by organizations looking to undergo digital transformation or enhance their digital presence across multiple channels, such as web, mobile, IoT, social media & emergent ones.